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Protected: On The Job, “DCH two-fiddy”

Protected: On The Job, “DCH two-fiddy”

CHALLENGE:  DEWALT was long overdue for a website redesign but was struggling with the information architecture and nomenclature. The existing site was based on divisions of the company that created products and whatever terminology the development team would garner...
Protected: Product and Brand Repositioning

Protected: Product and Brand Repositioning

CHALLENGE:  As a branding firm Monigle was often tasked with managing the guidelines and assets of a Brand Design they created. Over the course of 15 years they developed a brand management system, Identity Manager. A recent retooling and standardization of the...
Protected: Doubling Ecommerce Conversion

Protected: Doubling Ecommerce Conversion

CHALLENGE:  Cricket relied heavily on PPC as an inbound marketing tool. The challenge was to increase conversions. After an analysis of their landing pages and shopping cart experience two strategies were employed. APPROACH:  First implemented were custom, dedicated...
Protected: Union Bank Sees The Mobile Future

Protected: Union Bank Sees The Mobile Future

CHALLENGE:  Online banking in 2008 had becoming a staple while mobile banking was beginning to take hold. Union Bank had an antiquated system managed by disparate teams. That not only caused a frankensite but kept the company from knowing what and how to move into the...